Strategic Advisory & Relationship Building
The gap between what any organization stands for and the level of trust it has with partners, communities, funders, boards, and markets almost always requires three things:
We help you succeed with all three.
Mid-market, founder-led or family: You are adapting and trying to grow in an unstable time, expanding into new markets, facing scrutiny, seeking partnerships, or trying to align your culture with new ambitions. You need to become a team that is totally aligned about who you are and where you are going - and a team that knows who to know well before the moment of test arrives.
The values that built an organization exist - in decisions, in instincts, in priorities and in standards. They're just not always called out - or haven't been in a long time. It's time to be more explicit while you navigate unstable conditions. We help you name what you stand for and make good choices about what excellence looks like in that light.
You are looking for your next big thing. The market for talent has never been noisier. AI, volume, and rapid change have made it harder than ever to get noticed. You need candor about where you stand, knowledge of how hiring actually works right now, and access to new relationships that can make a difference. We work with a small number of executives at a time and get you ready.
For organizations that need to build credibility with communities, governments, regulators, or diverse partners in order to grow. We map the landscape, identify the relationships that matter most, and help you build them. And we partner on activation, whether that means creating conversations or custom convening to bring the right people together around a shared problem or opportunity.
For businesses and organizations where the founding clarity is starting to blur or the team has evolved into something quite different - this is essential work. We run a structured process - with leadership, staff and often key stakeholders - that produces values articulation, organizational narrative, and frameworks you can actually use to shape action. The output is a foundation on which you can bring your biggest ideas to life.
New revenue, new critical partners, new levels of access and opportunity: That's why people say the right relationships can change everything. We provide fractional business development for companies seeking growth, and board development and donor prospecting for nonprofits building sustainable impact. We open doors, cultivate trust, and build the pipelines that create lasting opportunity.
In a crowded field, serious leaders looking for their next professional role are interested in the pragmatic, supportive, and creative way we approach coaching and connecting. In a confusing world and a grind of a process, you will get candor and counsel. You will get contacts. And you will get confidence from the way we work together.
New engagements start with a direct conversation about what you are trying to do and where the gap and the opportunity are.
Organizational clients are typically retained on a monthly basis. Project engagements have defined scopes and timelines. Individual advisory is billed by the hour, with a minimum commitment. In all cases the work is personal — one senior practitioner is accountable for every engagement, start to finish.
We are consultants and connectors, but also players and coaches. We do not hand you a document and disappear. We are in it with you — making introductions, sitting in rooms, working the problem alongside you until the outcome is real.
What makes Emblem Strategic different? The credibility from having done the work ourselves, the candor in a world where jargon takes over quickly, and the network behind us - the team that can come to the table for our clients: touch, judgment and expertise; assembled to help you achieve alignment, impact and advantage.
Andy Tarsy
Founder & Principal
Andy Tarsy has spent thirty years building relationships, coalitions, and institutions that produce outcomes others can't replicate — measured in reach, relevance, results, and revenue; measured in access and impact. His approach is rare: Andy listens first. Then he helps you get aligned — your vision, your values, your operation. Then he helps you build the relationships and connections that turn that alignment into impact and advantage.
Before law school, he worked for a boutique consulting firm focused on improving critical public infrastructure, producing research that was cited in a U.S. Supreme Court opinion on the right to counsel. He then joined the Civil Rights Division of the U.S. Department of Justice as a Trial Attorney, where he investigated and litigated civil rights violations across the country.
He later served as Executive Director of the Anti-Defamation League of New England, where he strengthened a pre-eminent organization by fortifying its financial and strategic focus, attracting a new generation of leaders, and innovating with new ideas and legacy programs. He also made an internationally recognized public stand on Armenian genocide recognition that cost him his job and cemented his reputation for doing what principled leadership actually requires.
He has since co-founded and led the Alliance for Business Leadership, which brought more than 200 business leaders into learning and action around public policy issues that were rarely on the agenda of traditional industry groups. He served as President of the Edward M. Kennedy Institute for the United States Senate, leading the effort to get a landmark institution built, open, and ready to serve at a critical moment for American democracy. He co-founded the Massachusetts Business Immigration Coalition, and led a strategy initiative in the commercial real estate sector at WeWork Boston with the goal of engaging the entire market in a diverse city that was called out by the new CEO in 2020 as a national best practice.
Andy offers direct counsel and honest guidance that puts the client in a position to succeed on their own — and when an engagement calls for it, deploys the Emblem Network: a carefully assembled group of deeply aligned experts who bring the same seriousness to the work that he does, and often completely different kinds of expertise and social capital.
Recently, he has taught Ethics and Leadership at Boston University's Questrom School of Business and Civil Liberties and Civil Rights at Merrimack College. Andy currently serves as Fellow with the LEADS Network, and is a Trustee at Benjamin Franklin Cummings Institute of Technology — in addition to acting in community theater and coaching youth soccer and softball.
Directed an 18-month embedded purpose strategy at WeWork Boston, engaging employees, redirecting more than $1M in vendor spending to Black and Latinx businesses, achieving nearly 10 percentage points of improvement in diverse management hiring, and producing a national best practice recognized by WeWork's new CEO before the Massachusetts Business Roundtable.
Guided a Massachusetts real estate family business through a full values and vision process — producing a brand identity, mission statement, advisory network, and a path to staffing their growth and strengthening infrastructure. Portfolio value grew from $12.9M to $17.45M during the engagement.
Co-founded and built the Massachusetts Business Immigration Coalition from a single convening to a 70+ member cross-sector network, with companies and their leaders taking the opportunity to find voice in a public discussion and advocate for inclusive and respectful policies toward newcomers and long-time residents to the region.
Advised multiple commercial real estate firms on stakeholder strategy and community relationship building in advance of major development projects — leading to the creation of stronger internal culture and lasting, productive relationships with new investors, contractors, vendors, and public sector players.
Founded and convened the Greater Boston Board Chairs Roundtable — nearly 30 nonprofit board chairs across four sessions in the first year, with demand consistently exceeding capacity and moving toward a sustainable source of support, innovation, and energy for servant leaders in challenging roles.
Guided the leadership team of a founder-led growth company in the material science technology sector through a process of articulating the core values that had defined the organization from its founding — ensuring they were explicit, shared, and strong enough to guide culture and decision-making as the company scaled.
Designed and led Emblematic - a virtual convening series launched in March 2020 at the onset of the COVID-19 pandemic, bringing together more than 200 leaders from various sectors, industries, and communities across 60+ sessions. Participants included governors, former senators, CEOs, nonprofit leaders, artists, and civic innovators — convened not to network but to think together, support each other, and find their footing at one of the most disorienting moments in recent memory.
Designed and delivered a social capital workshop for the LEADS Network at Harvard Business School — helping a cohort of emerging cross-sector leaders understand, map, and deliberately build the relationships that would define the next chapter of their development as builders of organizations, leaders of institutions, and trusted partners in a complex ecosystem.
Partnered with a leading graduate institution in the mental health and behavioral science field to help senior leadership articulate and align around a shared vision for the next chapter of the institution's growth — building the internal clarity and external relationships required to compete for talent, partnerships, and philanthropic support in an increasingly competitive landscape.
New engagements begin with a direct conversation about what you're trying to accomplish and where the gaps and opportunities are. If what you've read here resonates, reach out.
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